For a web site to be successful its intended audience must find it easy to use. As this maxim finds increasing recognition organisations are asking: “What can we do to create a site that’s easy to use?” The answer for most, it seems, is usability testing.
But usability testing is only one part of producing highly-usable sites: the most effective and reliable way to ensure fundamental usability is to follow a user-centred design process. And the success of this approach is largely dependent on the wider organisational attitude towards usability.
The author discusses what lies beyond usability testing: using ISO international standards as a basis, he details the range of activities that make up user-centred design and introduce formal levels of organisational maturity regarding usability. He also shows how organisations can use this knowledge to optimise their design process.