Social Media For Crisis Management 2009

This is a practical guide for using social media for crisis management. Developed at Ogilvy within the 360 Digital Influence and Public Afairs teams, it offer 5 trends, a framework to follow and 5 keys to managing a crisis. This was delivered as a live session across Asia in partnership with the Wall Street Journal and support from GoToWebinar.

WSJ and Ogilvy: Social Media For Crisis Management 2009
Posted in Social Media | Posted on January 15, 2010 | Post a comment.
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